Omnicom’s fee income climbs 6.8% in the second quarter to $3.85 billion
Omnicom, one of the world’s largest marketing consultancies, closed the books on its fiscal second quarter with $3.85 billion in revenue. The firm, which owns...
Havas unveils €400 million technology modernization program
Havas, one of the world’s largest marketing consultancies, has unveiled a €400 million internal program designed to boost its technology capabilities. Havas CEO Yannick Bolloré...
Merkle expands its technology toolkit with Celebrus software partnership
Dentsu’s Merkle subsidiary has partnered with a U.K. tech firm called Celebrus to launch CXM Signals, a software offering that brands can use to study...
Flywheel acquisition boosts Omnicom’s sales in the first quarter
Marketing holding company Omnicom closed the books on its fiscal first quarter with $3.6 billion in revenue, 5.4% more than the same time a year...
Accenture acquires marketing holding company Unlimited
Accenture has acquired Unlimited, a British company that operates four marketing agencies with a combined workforce of more than 600 professionals. Accenture didn’t share the...
Omnicom’s revenue climbs 5% in the fourth quarter amid ad growth
Omnicom, the world’s second largest marketing services company, grew its revenue by $193 million in the fourth quarter to just over $4 billion. That increase...
Accenture buys Germany’s Mindcurv
Accenture’s Song division, one of the largest marketing consultancies in the world, is set to grow bigger still by absorbing a German firm called Mindcurv....
Havas picks up B2B marketing agency Ledger Bennett
Havas, one of the world’s largest marketing agencies, has acquired a U.K.-based competitor called Ledger Bennet for an undisclosed sum. The main story here is...
Marketing giant WPP merges its two largest communications agencies
WPP, the world’s largest advertising firm, is merging its BCW and Hill & Knowlton subsidiaries into a single business unit. The new unit will come...
WPP rumored to be considering a sale of its Kantar stake
Marketing giant WPP may sell its 40% stake in ad campaign analytics and consulting firm Kantar, according to multiple media reports. Kantar develops cloud applications...